FAQs

Why Crossplatform?

Crossplatform are specialists in the technical delivery of media campaigns across a variety of platforms. Our technical capability means that we can deliver your augmented reality services using partner software. These partner companies do not offer implementation which is always supplied by third parties. Our company is made up of industry leading technical experts from the augmented reality world – we have the capability to deliver the very best in augmented reality to match your creative brief.

How Does it Work?

The earlier you contact us the better! Give us the creative and marketing objectives of your campaign and we will provide you with a schedule, a plan for the technical implementation, a list of assets that we will need from you and full costs. We are not creatives, but can recommend creative teams if required. Our focus is on taking your creative ideas and bringing them to life – as cost effectively and efficiently as possible.

How Much Does it Cost?

Prices vary depending on the brief and are influenced by the level of graphic design required, any use of 3D, purchasing of photographic or other assets and programming time. We are dedicated to keeping costs as low as possible for our customers.

What Does the Client/Agency need to supply?

Contact us as early as possible in the planning process. Sometime you will only need to supply a brief. On other occasions, we will need video and photographic or graphic assets and sound effects. Quite often you will need to supply the real world ‘trigger’ – the item that activates the augmented reality promotion – for example, your promotion could be triggered when a consumer holds up a book to their webcam. In this case we would need a copy of the book to program the software.

How Long Does it Take?

This really depends on the complexity of the campaign. It is possible to deliver some campaigns in a less than a week, but some promotions require the building of special 3D graphics for example, and could take several weeks to implement. Some campaigns include quizzes and games, and these need to be treated as additional milestones in the project plan. Again, we will be happy to provide you with a full schedule to help you plan your campaign.

We hope that this has helped answer the most common queries. However, we'd love to help you in person so please contact us.